Antibio Pro: Claymation superheroes

Antibio Pro, a probiotic supplement brand, used a stop-motion cartoon to connect with families in Vietnam.

Campaign details

Brand: Antibio Pro Lead Agency: Carnival Region: APAC

Strategy

Objective

Antibio Pro is a long-established probiotic supplement brand. However, in terms of communication, we're still a new name. Therefore, we need a unique story to leave a significant mark in consumers' minds.