Chợ Tốt: Sale 0%

Chợ Tốt, a C2C marketplace, launched a campaign in Vietnam to highlight that it did not need big sale events to offer bargains.

Campaign details

Brand: Cho Tot Lead Agency: Cho Tot - Brand Team Region: APAC

Strategy

Objective

Launched in 2012, Chợ Tốt is the leading online classified site in Vietnam with over 55 million visits/ month for over 13 categories including Real estate, Vehicles, Electronics, Home appliances, ect.. In 2017, 2018 and 2019, Chợ Tốt focused on build