Dancow: Parent Fest

DANCOW, a Nestlé-owned brand of powdered milk, launched a livestreamed parenting festival in Indonesia to give parents advice on how to cope during the COVID-19 lockdown.

Campaign details

Brand: Dancow Agency: emtek digital

Strategy

Objective

On 16 March, President Joko Widodo asserted the "Working From Home" policies to reduce the transmission of the coronavirus in Indonesia. Which certainly has an impact and challenges o

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands