Korono: Finding The Sweet Spot in The Country

Kororo, a Japanese confectionery brand, launched a gamified quiz to gain brand recognition and trust and build a customer base in Indonesia.

Campaign details

Brand: Kororo Agency: Gojek

Strategy

Objective

UHA Mikakuto is a leading Japanese candy company established in 1949. Being in the confectionery industry for over 70 years, UHA Mikakuto has mastered the art of candy making that is not only

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