Molenberg: Level the playing field

Premium bread brand Molenberg turned to sponsorship to raise awareness and increase sales in New Zealand, while simultaneously championing gender equality.

Campaign details

Brand: Molenberg Brand owner: Goodman Fielder Lead agencies: MBM, The Enthusiasts Contributing agency: Red Cactus Market: New Zealand Industries:Outdoor, out-of-home, Packaging & design, Point-of-purchase, in-store, Public relations, Social med Bread,cake, biscuits Up to 500k

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands