Monster.com: She Makes It Work

Monster.com, a global employment website, launched a campaign urging stay-at-home mums to re-launch their careers, which generated 110 million digital impressions and top tier media coverage.

Description of the assignment

Now in its third year, #SheMakesltWork is an integrated and data-led, insights-driven communications campaign for Monster.com (Southeast Asia) with the aim to urge stay-at-home or new mums to re-launch their careers.

As Monste

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