National Arts Council: The A List

National Arts Council, a statutory board in the Ministry of Culture, increased awareness of the importance of arts and culture among Singaporeans by relaunching its A List project.

Situation & Challenge

The average Singaporean couldn't care less about Singapore's arts and culture. With over 38,000 events taking place every year in Singapore, it is not surprising that people gloss over the sheer number of arts events, not bei

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