ODEON: Digital Customer Experience

ODEON Cinemas, a cinema company, set out to extend the emotive, joyful experience of a cinema visit all the way from the ticket booking journey to the point of consideration.

Campaign details

Brand: ODEON Cinema Holdings Advertiser: ODEON Cinema Holdings Agency: Ogilvy UK Country: UK

Campaign Overview

Go ahead, make cinema-goers' day

In the face of stiff competition from film-on-demand, ODEON UK set out to extend the emotive, joyful experience of a cinema visit all the way from the ticket-booking journey to the point of consideration.