PureIt Water Day Campaign

Derick Lees

This case study shows how PureIt, a water purifier brand, developed a social education campaign to inform the public about the importance of clean drinking water in Bangladesh.

PureIt Water Day Campaign

Derick Lees

Campaign Details

Brand owner: Unilever Agency: Mindshare Brand: PureIt Country: Bangladesh Industry: Home improvement Channels:Content marketing, Events experiential, Internet - display, Internet - general, Magazines - consum Up to 500k

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

Learn more Get a demo

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands