Campaign details
Brand: Hilton / American ExpressAdvertiser: Hilton / American Express
Situation Analysis
Since its founding more than 100 years ago, Hilton has been deeply committed to protecting and enriching the communities where it operates - during both good and challenging times. In early 2020 as the impact of COVID-19 continued to broaden globally, Hilton's ever-important corporate responsibility efforts became even more critical as the company identified an opportunity to support those directly impacted by the crisis.
Long-time Hilton strategic partner, American Express, shares the same commitment and believes deeply in backing the communities where its customers...