Nescafé: Save the Squirrel

Nescafé, a coffee brand, used a humorous campaign film to mock existing rumours that were hurting product sales across Greece.

Campaign details

Advertiser: Nestlé – Nescafé Agency: Weber Shandwick

Summary

Weber Shandwick, McCann and MRM helped Nescafé respond to crazy rumours about its coffee in Greece, with an equally "nutty", non-corporate campaign. Our fun, shareable video and social content told Greeks that every time they spread a Nescaf&e