Playstation: PS5 launch

MGC launched a campaign in Chile to promote the launch of the PlayStation 5, and contribute to the awareness and amplification of PR actions.


The launch of the new PlayStation 5 console was one of the most relevant milestones in the entertainment industry. It is that all the communication that was generated around his arrival in Chile made him an object of desire. An important part of it w

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands