The Glenlivet: Capsule Collection

PR agency Pangolin ran a UK-based innovative campaign for whisky brand The Glenlivet to promote the use of single malt whisky in cocktails by developing edible cocktail capsules.

Opening Up Single Malt

The Glenlivet approached Pangolin asking for a PR campaign that would help open up the single malt category to a new generation of consumers. The Glenlivet wanted to spark a globally relevant provocative cultural conversation ar

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