US Army: White Hats Wanted

The US Army, the land warfare service branch of the United States Armed Forces, enticed hackers who wanted to use their skills for good, through a TV spot that showed a series of hidden challenges.

Campaign video: US Army – White Hats Wanted

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Credits

Agencies: McCann, New York / UM, New York Chief Creative Officer: Eric Silver Co-Chief Creative Officers: Sean Bryan / Tom Murphy / Mat Bisher / Dan Donovan / Dov Zmo David Waraksa Lisa Nocella Mike Medeiros Jessica Mendoza Anne Bartscherer Veda Partalo Claire Stewart

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