Indonesia Cleanup Day (Hari Bersih Indonesia): The Floating Museum

The Indonesia Indah Foundation created an attention-grabbing floating trash museum to educate people about the dangers of non-biodegradable trash, encourage volunteers to take action to protect the marine environment and get corporates to double their financial commitment to tackling ocean trash.

Campaign details

Brand: Indonesia Cleanup Day (Hari Bersih Indonesia) Brand owner: Indonesia Indah Foundation Agency: M&C Saatchi Market: Indonesia Sector: Charities & voluntary organisations Media channels: Direct marketing, Livestreaming, Merchadise & free gifts, Online display, Outdoor, out-of-home, Public relations, Search marketing, Websites & microsites No budget

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