PureIt Water Day Campaign

This case study shows how PureIt, a water purifier brand, developed a social education campaign to inform the public about the importance of clean drinking water in Bangladesh.

PureIt Water Day Campaign

Derick Lees

Campaign Details

Brand owner: Unilever Agency: Mindshare Brand: PureIt Country: Bangladesh Industry: Home improvement Channels: Content marketing, Events experiential, Internet - display, Internet - general, Magazines - consumer, Newspapers, Online video, Public relations, Social media, Television Up to 500k

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