Sunny Cooking Oil: The sunny side of cooking oils

Sunny, an edible oil brand, launched a campaign in India to grow the brand into a culinary brand by connecting with women consumers.

Campaign details

Brand: Sunny Cooking Oil Brand owner: Frigorifico Allana Pvt. Ltd. Agency: The Womb Communications LLP Market: India Sector: Dairy products, fats, oils Media channels: Point-of-purchase, in-store, Print - general - unspecified, Radio & audio, Social media, Television 500k - 1 million

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands