Bose: Noise-O-Meter

Bose, an audio equipment retailer, launched a campaign in the UAE to promote its noise-cancelling headphones.

Campaign details

Brand: Bose Brand owner: Bose Entrant company: Wunderman Thompson, Dubai Idea creation: Wunderman Dubai Market: United Arab Emirates Sector: Audiovisual products Media channels: Mobile & apps, Sales promotion, Social media Budget: Up to 500k

Executive summary