San Miguel Foods Inc.: When a brand rebuilds a nation

Magnolia Chicken, a fresh chicken brand, launched a campaign in the Philippines to support Filipinos during the Covid-19 pandemic and facilitate access to its products.

Campaign details

Brand: San Miguel Foods Inc. Brand owner: San Miguel Corporation Entrant company: The Huddle Room, Makati Idea creation: The Huddle Room, Makati / San Miguel Brewery, Mandaluyong City Market: Asia Sector: Meat, poultry, fish Media channels: Social media Up to 500k