Maybelline New York: Make It Happen

Maybelline New York, the makeup and cosmetics brand, used a famous singer to connect with its young female audience and boost brand image and sales in Ukraine.

Campaign details

Brand: Maybelline New YorkBrand owner: L’Oréal UkraineLead agency: ZenithContributing agencies: TVlabCountry: Ukraine Industries: Cosmetics, beauty aidsMedia channels:Content marketing, Online video, Public relations, Social...