Omroep Zwart: Full colour television – launching an inclusivity focused broadcasting network

Omroep Zwart, an inclusive broadcasting station, launched a campaign in the Netherlands to increase registrations.

Campaign details

Brand: Omroep Zwart Brand owner: Government of the Netherlands Lead agencies: Havas Media Netherlands, Buutvrij Contributing agencies: Wefilm, Hammerfest, Media Monks, Maak Amsterdam Market: Netherlands Sector: TV channels, services, programmes Media channels: Social media, Word of mouth, influencers No budget