Aurecon Transport: 2035 – Moving People and Goods

Engineering, design and advisory company Aurecon devised a content strategy to position itself as a thought leader in the mobility space in Australia.

Campaign details

Brand: Aurecon TransportBrand owner: Aurecon GroupAgency: In HouseMarket: AustraliaIndustries: Industrial & manufacturingMedia channels: Content marketing, Email marketing, Events & experiential, Social mediaBudget: Up to 500k

Executive summary

What is the future of transport for Australians? That was the question global engineering, design, and advisory company Aurecon wanted its stakeholders – including staff, clients and the broader commuting public – to answer so that it could better position itself for future transport challenges and show clients how it could navigate, prepare for and address these.

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