Nestlé Fitness: Keep Going

Cereal brand Nestlé Fitness reversed declining sales in Lebanon with an unconventional influencer campaign.

Campaign details

Brand: Nestl� Fitness Brand owner: Cereal Partners Worldwide Agency: FP7 McCann Dubai Market: Lebanon Industries: Breakfast Cereal Media channels: Content marketing, Livestreaming, Online video, Social media Budget: Up to 500k

Executive summary

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