Trivial Pursuit: Trivial Pursuit Hotel

Trivial Pursuit the board game attracted attention and educated consumers about the mechanic of the game by creating the Trivial Pursuit Hotel in Russia.

Campaign details

Brand: Trivial Pursuit Brand owner: HASBRO Lead agencies: OMD Media Direction, Leo Burnett Contributing agency: Rodnya Market: Russian Federation Industries: Toys & games Media channels: Competitions & contests, Online video, Programmatic display, Public relations, Search marketing, Social media, Word of mouth, influencers Up to 500k

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