Facebook is increasingly dependent on North America to drive ad revenue growth, according to the latest company reports. The US & Canada in Q2 2019 was responsible for one-half (50.6%) of ad revenue year-on-year growth, an increase from 43.5% in
Facebook failing to monetise international markets
An overview of growth in Facebook advertising revenue and monthly active users by region between Q1 2017 and Q2 2019.
