More than half of Twitch, Snapchat and TikTok users are aged 18-24

An overview of the share of social media users aged between 18 and 24 in the United States.

More than half of Twitch, Snapchat and TikTok users are aged between 18 and 24, according to a survey of United States adults aged 18+ by audience analytics company Shareablee.

Twitch is most popular with those aged between 18 and 24, with 61% of its u when targeting this age group.

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands