Debunking myths about Australian youth and winning over Gen Z and Y

The post-pandemic perception of the world and their country is changing for young Australians as it diverges from global trends, according to Junkee Media’s youth research.

Young Australians’ perception about the world and their country is changing in the wake of COVID-19.

While optimism about the world has declined, optimism about Australia has never been higher.

“There is a shift from global trends of being influenced by all the things happening in, say, the United States or other leading countries,” said Roya Lines, solutions and strategy lead at Junkee Media.

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