Nissan: Humanising a tech brand

Nissan, the tech-driven car manufacturer, took a different approach to instead humanise its brand in the Middle East.

Campaign details

Brand: Nissan Brand owner: Nissan Middle East Agency: TBWA\RAAD Market: Middle East & North Africa (general region) Industries: Automakers & marques Media channels: Livestreaming, Magazines - consumer, Online video, Social media, Virtual & augmented reality, Voice, chatbotes, Websites & microsites Up to 500k

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