Weis: Hello Sunshine

Australian ice cream brand Weis used traditional channels in an innovative way to achieve unit lift and increase market share.

Campaign details

Brand: Weis Brand owner: Unilever Agency: PHD Australia Country: Australia Industries: Dairy products, fats, oils Media channels: Competitions & contests, Merchandise & free gifts, Online video, Outdoor, out-of-home, Product sampling, Ra 500k - 1 million

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