Zoom: Connecting People During the Covid-19 Pandemic

Zoom, a video communications company, launched a publicity campaign across Latin America during the COVID-19 pandemic that used 24/7 media monitoring to identify negative coverage and provide statements and interviews to combat them.

The Situation

Zoom Video Communications, Inc. is an easy, reliable, and innovative video-first unified communications platform that has become an instrumental part of daily life during the current COVID-19 pandemic.

When the global health crisis emerge

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