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Rankings • WARC Media 100, 2021
Case Study • WARC Cases, 2020
Data • Rob Clapp, WARC Data Points, January 2021
Data • Rob Clapp, WARC Data Points, November 2020
Research Paper • Dr. Nikolai Reynolds, Anton Netkach and Anna Taranyan, ESOMAR Conference papers, Latin America, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Diamond, Africa, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Case Study • SABRE Awards, Diamond, Africa, 2020
Case Study • SABRE Awards, Gold, Africa, 2020
Data • Annika Chauhan, WARC Data Points (GlobalWebIndex), October 2019
Data • Rob Clapp, WARC Data Points, June 2019
Data • Rob Clapp, WARC Data Points, May 2019
Case Study • SABRE Awards, Africa, Media, Arts, and Entertainment, Gold, 2019
Case Study • SABRE Awards, Africa, Business-To-Business Marketing, Gold, 2019
Case Study • SABRE Awards, Africa & EMEA, Superior Achievement in Brand-Building, Diamond, 2019
Data • Rob Clapp, WARC Data Points, May 2019
Case Study • Adeola Kayode, WARC Awards, Entrant, Effective Content Strategy, 2019
Case Study • Adeola Kayode, WARC Awards, Silver, Effective Social Strategy, 2019
Article • Katrin Roscher, WARC Best Practice, February 2019
Research Paper • Mark Manning and Nick Leon, ESOMAR Conference papers, Congress, 2018
Data • WARC Data, August 2018
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Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of delayed purchases during the novel coronavirus (COVID-19) outbreak across 17 markets. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), July 2020
An overview of consumer activities after the novel coronavirus (COVID-19) outbreak ends, including shopping online, exercising at home, using mobile payments and using food delivery services. -
Data • Rob Clapp, WARC Data Points, May 2020
An overview of advertising spend forecasts for 2020 by market, product vertical, media and format. -
Data • Rob Clapp, WARC Data Points, June 2020
An overview of shopping channels used globally during the novel coronavirus (COVID-19) outbreak. -
Data • Rob Clapp, WARC Data Points (GlobalWebIndex), April 2020
An overview of consumer approval of brands advertising their COVID-19 response and how they are helping customers compared to approval for brands running "normal" campaigns unrelated to COVID-19. -
Article • Nicholas De Canha, Michael Ewing, and Ali Tamaddoni, Journal of Advertising Research, Vol. 60, No. 1, 2020, pp. 87-103
The advertising-sales relationship remains paramount. This study, believed to be the largest that focuses on automotive sales and advertising, investigates ceilings and thresholds by optimizing budget allocations among media.
