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Good morning, Working with creators can enable brands to reach large audiences and drive awareness. Taking these relationships a step further, however, can have the effect of driving authenticity and engagement around a brand’s purpose, too - Unilever’s Dove shows a useful example for how. Today’s email is 240 words:
In opinion: Why B2B brands should embrace the human touch On the podcast: 3 in 15: Performance marketing - listen on Spotify or Apple |
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