Once gotten, not forgotten – revealing hidden emotions
Lidia Oie JiquesIpsos APOYO – Opinión y Mercado S.A., Peru
INTRODUCTION
The technological development has spread widely both in access (reaching everyone, everywhere) and in options. The offer is assorted. Talking specifically about the Internet, this mean has many functions (communication, information, etc.) and fulfils different needs. Although there are other services that can perform similar functions, it is clear that lately the Internet is more frequently used, playing a more important role in people's lives. In this context, it is indispensable to understand the domestic dynamics in relation with the...