Plastics Europe: Using data to inform digital strategy

Plastics Europe, a European trade association, performed a social network analysis to address the issue of plastic waste and gain an understanding of how the industry needs to adapt.

About Plastics Europe

Plastics are key materials in innovation and for helping us reduce greenhouse gas emissions and tackle climate change. Our everyday lives rely on plastics, but any plastic waste in the environment is unacceptable. Plastics must be sustainable.

We understand how the industry needs to evolve and adapt. By producing plastics in a low-carbon circular economy and enhancing their sustainable use. By addressing the issue of plastics waste, while recognising its value as a resource.

Sustainability is, and will always be, vital to our members. That is why two years ago, we set out on a journey of...

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