Snapchat has recorded the largest growth in users in three years, according to the latest company reports. Global daily active users in Q2 2019 rose by 13 million (+6.8%) from the previous quarter, taking total levels above 200 million for the first time.
Every region experienced growth in users, with the Rest of World group up seven million (+14.3%) to a total of 56 million. North America (+3.8%) and Europe (+4.9%) both added three million users in Q2 2019, up to 83 million and 64 million respectively.
This growth is in part due to the company's strong investment in augmented...