Orange: The Hammam Fighter

Telco Orange developed a campaign based on retro gaming to raise awareness and take-up of its 4G network by Tunisian youth.

Campaign details

Brand: OrangeBrand owner: OrangeLead agency: FP7/TUNContributing agencies: UM MENA, Banni Banni, Atelier216Country: TunisiaIndustries: Telephone & internet servicesMedia channels:Games & competitions, Mobile & apps, Online...