Libero Peaudouce: Mother's Day

This case study describes how baby care brand Libero Peaudouce used a multimedia campaign to allow Tunisian families to pay tribute to their mothers to build brand love.

Campaign details

Brand: Libero Peaudouce Brand Owner: Sancella Lead Agency: Mindshare Tunisia Contributing Agencies: BOX Country: Tunisia Industries: Baby care Media Channels: Newspapers, Online display, Online video, Outdoor, out-of-home, Radio, Television, Websites & microsites Up to 500k